The season begins with Mackenzie Zales, Brittnay Matthews, and Trisha Cappelletti lounging around the pool of Brittany's house and discussing how boring their summer has been so far. Mackenzie then gets a phone call from Jeannie Halverstad, stating that she needs models to represent Team USA at L'Oreal's International Junior Modelling Tournament in Paris, France, since the former Team USA members have all mysteriously gone missing. Jeannie asks Mackenzie to be in Paris within 48 hours and to bring her most attractive friends. The winning team will receive a 5-year modelling contract from L'Oreal.
After getting to Paris, the 4 girls meet up with Jeanie who is making calls to find more models to join Team USA. While Jeanie goes to register the girls, they run into the models representing Team France. The team's leader Juliette Bonnet begins a verbal confrontation with the girls making fun of Americans and American fashion, challenging the cheerleaders and beginning this season's rivalry. After Team France leaves, Jeanie returns and says that unless they can come up with a full team of attractive teenage Americans who are already in Paris, they must forfeit.